Top 5 CX Automation and Chatbot Tips for Salesforce

No matter how competent your Salesforce agents are, they can only manage so many brand interactions without decreasing the quality of the overall CX. 

To have more (and more valuable) interactions with customers, brands need automation at the forefront of their CX strategy. Here’s why:

1. Customers can get their questions answered faster
2. Agents will have more time for high-value interactions
3. Customers will receive a hyper personalized experience 
4. Brands can provide omnichannel CX
5. Customers will be routed to the right agent 
   
   

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